moblog uk technology

Promotional moblogs -

Case studies

Rod Baber: Call Of The Mountain

Example promotional moblogs

Leave No Trace: Love The Farm →

Dispatches: Binwatch

Girl’s Aloud

Greenpeace UK moblog →

What are promotional moblogs?

Promotional moblogs are customised moblogs used to promote bands, products, events and services.

More than ever, people are using mobile phones to capture pictures, video and audio. Promotional moblogs allow your audience to put their content on the web easily and provide them with a place to talk to the brand and each other around a product, topic, event or service. It is a visual communication platform that creates a truly intimate relationship with and among customers.

How are promotional moblogs created?

Promotional moblogs add interactive, immediate, visual user-created content to a brand’s existing web site or promotional micro-site.

Promotional moblogs are easy to create. We host and set up the promotional moblog. The moblog can be customised by your designers or ours. The promotional moblog can be added to an existing domain or separate URL using framesets or through locally parsed RSS. This makes it easy to include in outgoing PR to generate public interest and engagement, and column inches. Once the promotional moblog is designed and signed off, it can be launched within 2 working days.

How do promotional moblogs work?

Promotional moblogs capture photos and other mobile content (video and audio) sent by MMS or email. We create an email address or an MMS phone number for your audience to send their content to from their phones.

Our system allows content to be sent from any mobile operator around the globe. Customers or your target audience will be able to post images, audio or video direct to your promotional moblog instantly.

We provide usage statistics on a monthly basis enabling to you to analyse the moblog’s success and compare it to other campaigns. Promotional moblogs can be moderated by you or by moblog:tech.

How are promotional moblogs featured within the moblog:UK community?

Promotional moblogs feature strongly within the moblog:UK community. Promotional moblogs are rotated through the moblog:UK home page featured moblogs area, are listed on the moblog:UK featured moblogs page and are included in the moblog:UK email newsletters. A promotional moblog thus opens up new ways to market your brand to existing and new audiences.

Examples

Rod Baber's Conquer Everest Moblog Ronan Keatings moblogThe London 2012 Brand Launch Mr Hudson Competition

Next steps

To speak to a sales representative or to find out more, please email sales@moblogtech.com.